Keep Safety In Sight

Welcome to Outside Now, where safety meets play! 

Outside Now believes the outdoors belongs to everyone and everyone deserves a safe space to play. With a groundbreaking signage system, we’re on a mission to make it safer to share streets, parking lots, cul-de-sacs, and alleys for play. Our dream is for families to be able to play outdoors with more peace of mind, no matter where you live.

Pre-order the Play it Safe System for your family now.

Why Play it Safe? Outdoor play faces challenges:

A Pedestrian Safety Crisis.
Pedestrian safety is a critical concern, with alarming statistics highlighting the urgency of our mission. According to the CDC, 285 individuals are struck by vehicles daily in the United States¹. This crisis demands innovative solutions, and Outside Now is at the forefront, advocating for safer streets and improvised outdoor play spaces.

A generation of quitters.
Participation in organized sports has dropped from 45% in 2008 to 38% in 2018, with lower income families participating even less due to high costs and time commitment from parents.² The average kid quits by age eleven, citing lack of enjoyment. 

A different landscape, inside and out 
Shifts in technology, commerce and urban planning have pushed more cars, large trucks, and vans onto smaller streets, making what were once quiet side streets risky places to play. 


The rise of online entertainment and video games makes it easier for families to choose indoor play, where traffic is not a factor.

This situation is not healthy for anyone. Getting Outside Now is a great place to start making a change.


¹Russ Martin, the senior director of policy and government relations at the Governors Highway Safety Association

²Sports & Fitness Industry Association (SFIA). The National Youth Sport Survey, commissioned by Aspen through its Project Play initiative

We want to bring back play

for today’s world.

(and many more activities)

The Play It Safe System

Introducing our flagship product: the Play It Safe Tower - Standard and Play It Safe Tower - Premium. This innovative system is designed to boost pedestrian safety and encourage outdoor play with features that address today's reality.

Standard System: Entry-level solution that provides essential safety features, including bright signage and reflective materials to alert drivers and create safer play zones. Standard features include warning lights, customizable messages, and interactive elements to engage children and motorists.

Premium System: Advanced safety with extras conveniently bundled together, the premium system includes the same features as the Standard System plus additional features such as warning lights, customizable messages, and interactive play-enhancing elements.

Join the Movement

Together, we can create safer communities and a brighter future for outdoor play. Join Outside Now in spreading the message of safety and fun with the Play It Safe System. Let's keep safety in sight and make every street a safer playground!

PUt A Deposit Down Now

Be the first to secure your Play It Safe System and join the movement toward safer streets and more outdoor play. Pre-order today to enjoy exclusive benefits and early access to our cutting-edge products.